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Tag: Apple

Apple Stores to employ human trafficking victims

Apple Stores to employ human trafficking victims

Technology
Apple has announced a programme to help human trafficking victims get behind-the-scenes jobs at its stores.The technology company has teamed up with an NGO that will help the victims pass interviews for caretaker and landscaping posts among other roles.The individuals will not be identified to Apple and will be employed by its suppliers rather than directly. But it intends to monitor the initiative.The announcement coincides with the company winning the Stop Slavery Award.The prize was given by the Thomson Reuters Foundation and accepted by Apple's retail chief Angela Ahrendts in London.It recognises companies that are at the forefront of efforts to combat forced labour in supply chains. Judges praised the Apple's "extremely robu...
Apple unveiled its new iPad Pro, Pencil and MacBook at event stressing 'creativity'

Apple unveiled its new iPad Pro, Pencil and MacBook at event stressing 'creativity'

Technology
Apple unveiled a new version of its iPad Pro, Pencil and MacBook Air at an event themed around creativity on Tuesday in Brooklyn, New York. The event, which took place at the Brooklyn Academy of Music's Howard Gilman Opera House, was the company's second product announcement this fall. First up: the new MacBook Air. "Mac is the most essential tool for creativity,” Apple CEO Tim Cook said as he took the stage to roaring applause. He then played a video created on a Mac which stitched together black and white still photos of famous personalities, including Vogue's Anna Wintour and tennis champion Serena Williams. "What we all want in a Macbook Air is a retina display," Cook said. In addition to a revamped display, the new 13.3-inch Macbook Air offers 48 percent more color. F...
Apple shares sink as Xmas sales forecast disappoints

Apple shares sink as Xmas sales forecast disappoints

Technology
Apple shares have plunged in after-hours trading after the iPhone maker's forecasts for revenues in the the crucial Christmas period missed expectations. The company's boss Tim Cook said it expected a series of headwinds to weigh on growth in the coming months.He said they included weakness in emerging markets, an expected $ 2bn cost from unfavourable foreign exchange rates and uncertainty over whether it could keep up with demand for new products.Its fourth quarter results, covering the three months to October, showed Apple sold fewer iPhones than analysts had expected - almost 47 million - but revenues and profits all smashed forecasts.Revenue was up 20% on a year ago at $ 62bn while profits rose 41%.Its iPhone sales in the final three months, which tends to be the weakes...
Apple CEO backs privacy laws, warns data being 'weaponized'

Apple CEO backs privacy laws, warns data being 'weaponized'

Technology
The head of Apple on Wednesday endorsed tough privacy laws for both Europe and the U.S. and renewed the technology giant's commitment to protecting personal data, which he warned was being "weaponized" against users. Speaking at an international conference on data privacy, Apple CEO Tim Cook applauded European Union authorities for bringing in a strict new data privacy law in May and said the iPhone maker supports a U.S. federal privacy law . Cook's speech, along with video comments from Google and Facebook top bosses, in the European Union's home base in Brussels, underscores how the U.S. tech giants are jostling to curry favor in the region as regulators tighten their scrutiny. Data protection has become a major political issue worldwide, and European regulators have led the charge in ...
Apple boss Tim Cook praises GDPR and wants tough US privacy law

Apple boss Tim Cook praises GDPR and wants tough US privacy law

Technology
Apple chief executive Tim Cook has demanded a tough new US data protection law, in an unusual speech in Europe.Referring to the misuse of "deeply personal" data, he said it was being "weaponised against us with military efficiency"."We shouldn't sugar-coat the consequences," he added. "This is surveillance."The strongly-worded speech presented a striking defence of user privacy rights from a tech firm's chief executive.Mr Cook also praised the EU's new data protection regulation, the General Data Protection Regulation (GDPR).The new law came into force in May.Mr Cook's speech was made in Brussels, at the International Conference of Data Protection and Privacy Commissioners.The Apple boss described in some detail what he called th...