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Tag: drive

Apple, Microsoft and Amazon could drive the market in the next wave of earnings

Apple, Microsoft and Amazon could drive the market in the next wave of earnings

Finance
The earnings season is about to get a lot more interesting with about a quarter of the S&P 500, nearly half of the Dow Jones Industrials and three of the four biggest companies in the world reporting in the week ahead. Mega-cap tech companies Apple, Microsoft, and Amazon report respectively on Tuesday, Wednesday and Thursday. There will be heavy focus on them, not just because they are the biggest stocks — Microsoft first, then Amazon and Apple fourth — but because they represent growth and have been market leaders. Facebook, the sixth largest stock by market cap, also reports on Wednesday. The bar has already...
'Snowflakes, your army needs you!': UK targets millennials in recruitment drive

'Snowflakes, your army needs you!': UK targets millennials in recruitment drive

World
The British Army has launched a new recruitment campaign targeting a range of millennial stereotypes, including “snowflakes” and “selfie addicts.” The campaign uses the template of a famous World War I propaganda poster to make its point. The classic poster featured then-British Secretary of State for War, Lord Kitchener, with the text: "Britons: Lord Kitchener Wants You. Join Your Country's Army! God save the King." The new posters and TV ads say the army needs the “drive” of “binge gamers,” the “focus” of “phone zombies,” the “self-belief” of the “me me me millennial” and the “compassion” of “snowflakes.” Millennials are generally defined as people born born between ...
Facebook to promote local news in drive for 'trusted' content

Facebook to promote local news in drive for 'trusted' content

Technology
Facebook says it is changing the way its news delivery service works by focusing on local news sources in its drive for "high quality" content."Local news helps us understand the issues that matter in our communities," explained chief executive Mark Zuckerberg on his page on Monday.The update will initially apply to the US before it is rolled out more widely.It comes after Facebook announced that it was making posts from businesses, brands and media less prominent."Starting today, we're going to show more stories from news sources in your local town or city," Mr Zuckerberg said in his post. "If you follow a local publisher or if someone shares a local story, it may show up higher in News Feed," he added. Mr Zuckerberg said that Facebook users who are made aware of what is happening in thei...
Facebook to train teens in anti-bullying drive

Facebook to train teens in anti-bullying drive

Technology
Facebook is to train "tens of thousands" of students from every secondary school in the UK as digital safety ambassadors over the next two years.The social media giant is partnering with Childnet International and The Diana Award to help pupils in more than 4,500 schools become digital leaders and anti-bullying ambassadors.Research suggests 72% of teenagers would prefer to confide in a peer if they were being bulled online - and 55% said they would rather deal with an issue alone than speak to an adult.Pupils will have access to face-to-face training, online resources and forums to help them deal with digital safety.Video:Simplified leaflets for children to explain online rightsThe investment from Facebook came after the UK Government announced plans to introduce a new tax on social media ...