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Tag: Burberry

Coronavirus: ‘I need gowns, can I call Burberry?’ NHS trust boss asks

Coronavirus: ‘I need gowns, can I call Burberry?’ NHS trust boss asks

Health
The director of a large NHS trust has contacted the BBC asking for the phone numbers of Burberry and Barbour because he does not have enough gowns for his staff working on coronavirus wards.He said his trust had "less than 24 hours supply and [with the] weekend coming up" he was hugely concerned.The trust is in the south of England but the BBC is not naming it.The Department of Health said it was working "around the clock" to provide protective equipment where needed.For a number of weeks, Prime Minister Boris Johnson and government ministers have said during press briefings and interviews that Burberry will begin making personal protective equipment (PPE) on behalf of the government as one of the answers to a critical shortage.B...
Burberry: How Christopher Bailey rescued the brand with the chequered past

Burberry: How Christopher Bailey rescued the brand with the chequered past

Entertainment
Christopher Bailey joined Burberry back in 2001, at a time when it was tainted with a bad image, profits were falling and fashion fans were turning elsewhere for their latest fix.He has been credited for completely transforming Burberry through show-stopping catwalk collections that are available to buy straight off the runway.Bailey has also drawn on the brand's British heritage, championing the UK's biggest models and musicians at Fashion Week and drawing the world's biggest names to experience it all on the front row. As the Yorkshire-born designer announces his departure from the company, we look back at the legacy he's left for the leading British fashion brand.Who could have predicted that one paparazzi shot could threaten the reputation of a huge luxury label?Well that's exactly wha...
Burberry to shut stores in 'unluxurious' areas

Burberry to shut stores in 'unluxurious' areas

Business
Burberry is to close stores and stop its products being sold in areas it feels are not luxurious enough, as part of a drive to take its brand even further upmarket.Shares tumbled after the change of direction was announced, just a week after the news that top designer Christopher Bailey - the man credited with creating its luxury focus - was to leave the businessafter 17 years.New chief executive Marco Gobbetti, who replaced Bailey in the top job earlier this year, said he wanted to focus on leather goods and fashion and cut sales to non-luxury stores, initially in the United States.The "re-energising" of Burberry's offering would then be rolled out to Europe, the Middle East, India and Africa, the company said.Investors were seemingly unimpressed - shying away from an investment strategy ...